Oral-B has gone above & beyond to create a brushing experience that's in a class of its own. Beyond purely an advance in technology to incorporate world-class engineering - enabling the most thorough, gentle and quiet clean of your life. Beyond design to craft a genuine object of desire - creating a sleek look reserved for the most sought after technology. Sure, when you go from a manual brush to power - it upgrades your clean. But when you go from electric brushing to iO it goes beyond the ordinary to become a truly extraordinary experience that you will see, hear and feel differently. Features: Switch to ORAL-B'S MOST ADVANCED TECHNOLOGY for 100% more plaque removal in just 1 week and even 300% more along the gumline (vs. a manual toothbrush) Get WHITER TEETH from day 1 (by removing surface stains) WITH THE iO DENTIST-INSPIRED ROUND BRUSH HEAD FULLY MAXIMISE YOUR COVERAGE thanks to our MOST INNOVATIVE AI POSITION DETECTION that tracks where you brush across all 3 surfaces of your teeth KEEP YOUR MOUTH HEALTHIER FOR LONGER - join 8 out of 10 people that became better brushers thanks to iO personalised guidance in just 1 week EXPERIENCE ORAL-B'S SMARTEST BRUSHING: 7 clean modes and coloured interactive display to track your brushing time and celebrate your great clean BRUSH CONVENIENTLY on the go with the CHARGING TRAVEL CASE, 3H FAST CHARGER and DISPLAY that always tracks your battery level PROTECT YOUR GUMS WITH THE iO PRESSURE SENSOR, Oral-B's only sensor that signals if you brush TOO HARD, TOO SOFT or JUST RIGHT for an effective and safe clean SWITCH TO ORAL-B ELECTRIC TOOTHBRUSHES CAREFREE: We offer a 30-day money-back guarantee, T&Cs and redemption at Oral-B website :: Customer Review = 4.9